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Dan Siekman

169 Articles
Beyond COVID: PMA Examines Global Produce Opportunities and Challenges

PMA Fresh Summit, North America’s largest fresh produce industry exhibition, went virtual for its 2020 edition on Oct. 13–15, including an online informational session exploring global challenges and opportunities in the sector.

October 22, 2020
Dan Siekman Launches Fruit Retail Franchise Program

Chinese e-commerce giant recently launched its new Jingxuanhaoguo initiative to offer franchised fresh fruit sections to small retailers in China.

July 16, 2020
Dan Siekman Jingxuanhaoguo “Store No. 1” in Beijing.

Interview: Chile’s Cerasus Supplies US Cherries to China

Giddings Fruit of Chile is marketing Oregon and Washington cherries in China this season under its Cerasus brand. We interviewed Gonzalo Matamala to find out more about their U.S. cherries program and get the most recent updates on the tariff situation for U.S. cherries in China.

July 09, 2020
Dan Siekman

The Cerasus USA team

Chile’s Table Grape Exports to China Rose in 2019/20

Despite challenging circumstances, ASOEX has successfully completed its 2019/20 table grape promotional campaign in China, with a modest rise in exports of Chilean table grapes to China this season led by seedless and specialty varieties.

May 20, 2020
Dan Siekman
Chilean Plum Exports to China: A Focus on Quality

Chilean plum exporters scaled back on volumes of sugar plum exports in 2019/20 as they refocused on shipping even higher quality fruit, which led to positive feedback from importers and retailers in China. Meanwhile, exports of general plum varieties from Chile to China rose modestly.

April 24, 2020
Dan Siekman
Chilean Nectarines See Strong China Season Close

In an unprecedented year in which the COVID-19 outbreak has cast a shadow over every aspect of life in China and around the globe, demand for nectarines in China initially fell sharply after the Lunar New Year on Jan. 25, as cities throughout the country implemented restrictions on movement and encouraged citizens to stay at home. However, by the tail end of the season, as the situation in China stabilized, demand started to climb again.

April 16, 2020
Dan Siekman
Moviegoers Enjoy Chilean Blueberry “Blue Pop” Healthy Snack

Serving as a sequel to a highly successful debut last year, Sunday afternoon’s “Blue Pop” film screening encouraged moviegoers to eat blueberries as a tasty and healthy snack both in and out of the home.

January 16, 2020
Dan Siekman
Chilean Blueberry Season in China Kicks Off with Element Fresh Co-Promotion

With China just having finished celebrating the winter solstice, Christmas right around the corner, and Lunar New Year coming up on Jan. 25, the country is entering its peak sales season for fresh fruit imported from the Southern Hemisphere.

December 24, 2019
Dan Siekman
Chilean Cherry and Wine Associations Hold First China Cross-Promotion

The 2019 Chilean Cherry and Wines of Chile Retailer Launch took place at Hema Fresh’s Shanghai Jinqiao store, marking the first instance of Chilean product cross-promotion in China.

December 17, 2019
Dan Siekman
Celebrating the Chilean Cherry Wholesale Season in Guangzhou

The launch celebration coincided with the arrival at Jiangnonghui of this season’s first sea shipment of Chilean cherries.

December 08, 2019
Dan Siekman


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