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Shanghai Disney Resort and Dole Sign Multiyear Partnership Agreement
June 27 was International Pineapple Day, and it was on this tropical holiday that Shanghai Disney Resort and Dole Food Company Inc. signed a multiyear strategic partnership agreement in which Dole will become the official fruit sponsor of Shanghai Disney Resort. Starting this summer, Dole will thus be providing a wide array of fresh fruit to multiple areas of the resort.
Joe Schott, president and general manager of Shanghai Disney Resort, expressed his excitement in a recent statement: “Shanghai Disney Resort is always looking for new and innovative ways to enhance the entire guest experience, and with Dole as our official fruit sponsor, we look forward to providing guests with additional enjoyable options.”
This new partnership will allow guests to find a greater variety of healthy food and drink options throughout the resort, including within the park itself as well as the resort’s two hotels.
Terry Chan, general manager of Dole China, also conveyed his enthusiasm for the partnership: “At Dole, we are committed to consistently providing safe, high-quality fresh fruit and many other food products with strict standards of food safety and quality. We are thrilled to be able to announce the resort’s alliance with Shanghai Disney Resort on this year’s International Pineapple Day. We share the same vision in promoting a healthy lifestyle, and with this alignment we look forward to offering new and exclusive products and experiences for our consumers as well as guests visiting Shanghai Disney Resort.”
Dole products will be served throughout the resort, including at Chip and Dale’s Treehouse Treats, a food stall located on Mickey Avenue immediately in front of guests entering the park. Shanghai Disney Resort also plans to work with Dole to serve creative and innovative snacks unique to the resort.
Dole will also be the official fruit sponsor for future Disney Inspiration Runs at the resort. According to a news article from Disney, in addition to providing fresh fruit to the runners, Dole will be featured throughout the courses and on selected products.
This article was based on a Chinese article. Read the original article.
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