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Macfrut and Sival, Italian-French partnership in the fruit and vegetable sectorThe internationalisation process of Macfrut, the international trade fair for the fruit and vegetable sector, to be held from 8 to 10 May in Rimini (Italy), continues: this time, the protagonist is France. In fact, the signing of a partnership between Macfrut and Sival, the trade fair for plant production and services based in Angers (France), was announced this morning at a press conference held during the 2019 edition of the French trade fair. January 18, 2019
Mabel

Renzo Piraccini - President of Macfrut; Christian Befve, Organizator of International Asparagus Days; Bruno Dupont, President of Sival

Fruit Logistica presents healthy variety on the Convenience and Organic RoutesConsumer demand for convenience and organic foods has steadily risen over the past years. At this year’s FRUIT LOGISTICA, countless exhibitors from both segments will be presenting their products along the Convenience and Organic Routes. January 18, 2019
Produce Report
South Tyrol Reveals the Secrets to its High-Quality Apples South Tyrol’s unique geography and model of cooperative farming has led it to become a leader in European apple production, both in terms of quality as well as varieties offered. January 01, 2019
Andrew D

Hannes Tauber (left), Marketing Manager at VOG, and Benjamin Laimer (right), Marketing Coordinator at Val Venosta (VI.P) at Interpoma 2018

SanLucar Launches Flagship Store in Berlin's KaDeWe Department StoreThe new SanLucar flagship store features a juice bar and fruit concierge and was launched on December 5 in the KaDeWe delicatessen section, which has been recently renovated. KaDeWe is the second largest department store in Europe, with tens of thousands of visitors every day. December 25, 2018
Produce Report
Global Trends in Apple InnovationAt the recent Interpoma 2018 in Italy, Dr. Walter Guerra of the Laimburg Research Centre discussed current global trends in varietal innovation in the apple industry December 24, 2018
Andrew
Horti China 2018: How Holland Leads the Way in Global Greenhouse HorticultureIn Holland, “the government is responsible for creating the enabling environment, and research and industry work together closely on solutions,” says Wouter Verhey, Agriculture Counsellor at the Dutch embassy in Beijing December 24, 2018
Dan Siekman

Greenhouses take up much of the available land area in Westland in the Netherlands. Image: NASA

Horti China 2018 Host to Successful Second Edition of Mac Fruit Attraction ChinaAbout 15 Italian companies are participated in the second Mac Fruit Attraction China, which was held on 21 to 23 November in Shanghai as part of the China Green Week / Horti China event. December 20, 2018
Produce Report
Red and yellow, the colours of Macfrut 2019Red and yellow, the colours of Macfrut 2019 December 13, 2018
admin
Bookings open for Asia’s premier produce showBookings open for Asia’s premier produce show December 12, 2018
admin
Horti China 2018: Goodwei Kiwifruit Brand from Jingold Officially LaunchesWith the stroke of a pen at the brand launch ceremony of the Goodwei kiwifruit brand on November 21 at the Horti China trade show in Shanghai, the Italian kiwifruit marketer Jingold officially enters in the management of the Jintao variety in China. The story of the new Goodwei brand, under which Jingold will supply Chinese consumers with kiwifruit grown under license domestically in China, is also a case study in cooperation between an overseas produce company and Chinese government bodies. December 09, 2018
Produce Report

Federico Milanese of Jingold and Dr ZHONG Caihong of the Chinese Academy of Science at the official signing ceremony launching the Goodwei kiwifruit brand.

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