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Home > Bloom Fresh Promotes 2 New Blueberry Varieties at Peru Open Day

Bloom Fresh Promotes 2 New Blueberry Varieties at Peru Open Day [1]

Submitted by Jing Zang [2] on Mon, 07/28/2025 - 22:25

Recently, Bloom Fresh [3], a global leader in fruit breeding, hosted its first blueberry [4] open day in Chiclayo, Peru’s fourth-largest city and a key blueberry-growing region. The event highlighted two new varieties: Abril Blue+ [5] and Alessia Blue+ [6].

Bloom Fresh is best known for developing grapes and cherries, including top-selling grape varieties such as Cotton Candy, Sweet Sapphire and Sweet Globe. In October 2024, the company announced its acquisition [7] of the breeding program of Peru-based Inka’s Berries, marking its official entry into the blueberry sector.

The program has developed high-quality varieties such as Abril Blue+ and Alessia Blue+, and it is currently advancing a new pipeline of blueberry cultivars. Several successful varieties from Inka’s Berries are already under cultivation in South America, Europe and Africa. Bloom Fresh’s current blueberry portfolio includes Abril Blue+, Alessia Blue+, Matías [8] and Salvador [9].

According to Bloom Fresh’s official website, Alessia Blue+ (cultivar name: IBUGA001) produces large, uniformly sized berries (≥16 millimeters: 95%; ≥18 millimeters: 76%) with a sweet flavor and crisp texture. It is an early-maturing variety that requires no chill hours, offers a long harvest window and has a shelf life of over 60 days at 0.5 degrees Celsius.

Abril Blue+ (cultivar name: IBUGA002) also produces large berries (≥16 millimeters: 94%; ≥18 millimeters: 69%) with excellent flavor and a firm, crisp texture. Like Alessia Blue+, it matures early, requires no chill hours, has an extended harvest window and can be stored for over 60 days at 0.5 degrees Celsius.

Image: Bloom Fresh

This article was translated from Chinese. Read the original article [10].

Topics: 
Market [11]
Production [12]
Regions: 
Peru [13]
Produce: 
Blueberries [14]

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Source URL: https://www.producereport.com/article/bloom-fresh-promotes-2-new-blueberry-varieties-peru-open-day

Links
[1] https://www.producereport.com/article/bloom-fresh-promotes-2-new-blueberry-varieties-peru-open-day
[2] https://www.producereport.com/users/jing-zang
[3] https://bloomfreshglobal.com/
[4] https://www.producereport.com/article/peruvian-blueberry-exports-61-percent-season
[5] https://bloomfreshglobal.com/products/abril-blue/
[6] https://bloomfreshglobal.com/products/alessia-blue/
[7] https://bloomfreshglobal.com/bloom-fresh-expands-breeding-portfolio-to-blueberries/
[8] https://bloomfreshglobal.com/products/matias/
[9] https://bloomfreshglobal.com/products/salvador/
[10] https://guojiguoshu.com/article/10238
[11] https://www.producereport.com/topic/market
[12] https://www.producereport.com/topic/production
[13] https://www.producereport.com/region/south-america/peru
[14] https://www.producereport.com/produce/fresh-fruits/blueberries